In an in-depth interview with ET Online, ITC Chairman Sanjiv Puri highlighted the key tenets of ITC's diversification into FMCG including the role of institutional synergies. He also spoke at length about the main pillars of the ITC Next strategy that are shaping the next horizon of growth and competitiveness for ITC's FMCG businesses.
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https://economictimes.indiatimes.com/industry/cons-products/fmcg/itc-next-how-do-you-turn-around-an-elephant-and-make-it-dance/articleshow/105864814.cms