ITC's B Natural juices and beverages has launched Fruits 'N Bits, a fruit beverage infused with the goodness of real fruit chunks and seeds, with zero concentrates and no added preservatives.

Commenting on the launch, Sanjay Singal, Chief Operating Officer - Dairy and Beverages, ITC, said, "In line with B Natural's ethos, we are happy to launch our new range of fruit beverages combined with the richness of real fruit chunks and seeds. We have always endeavoured to create world class products and with the new launch, we aim to provide our consumers with a superior range of fruit beverage experience".

This Financial Express article tells more. Read here :
https://www.financialexpress.com/business/brandwagon-itc-b-natural-launches-fruit-beverage-fruits-n-bits-3075277/

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