India CSR - 05 Jun 2024

The theme for World Environment Day 2024 - "Our land. Our future. We are Generation Restoration" - calls attention to how land and soil are the foundations of life on earth, and focuses on growing forests, reviving water resources, and restoring soils to prevent degradation and rejuvenate these vital resources for the future.

At ITC, we use a 360-degree approach to enhance soil health through natural resource management and climate-smart regenerative agriculture. Our initiatives include conservation agriculture, crop residue management, green manuring, water harvesting and biodiversity conservation.

This article in IndiaCSR breaks down each of these interventions, and explains how they benefit the environment as well as communities.

To know more, read here :
https://indiacsr.in/bringing-back-soil-the-itc-way/